| Dokumendiregister | Majandus- ja Kommunikatsiooniministeerium |
| Viit | 10-1/4090-1 |
| Registreeritud | 04.12.2025 |
| Sünkroonitud | 05.12.2025 |
| Liik | Sissetulev kiri |
| Funktsioon | 10 Ettevõtlus ja innovatsioon |
| Sari | 10-1 Ettevõtluskeskkonna poliitika kavandamise ning korraldamise kirjavahetus |
| Toimik | 10-1/2025 |
| Juurdepääsupiirang | Avalik |
| Adressaat | European Association of Institutes for Vocational Training (EVBB) |
| Saabumis/saatmisviis | European Association of Institutes for Vocational Training (EVBB) |
| Vastutaja | Aleksandr Michelson (Majandus- ja Kommunikatsiooniministeerium, Kantsleri valdkond, Majanduse ja innovatsiooni valdkond, Ettevõtluskeskkonna ja tööstuse osakond) |
| Originaal | Ava uues aknas |
|
Tähelepanu!
Tegemist on välisvõrgust saabunud kirjaga. |
Dear Ms Alajoe, Ms Kraner and Mr. Michelson.
I contact you on behalf of the Tourism Large-Scale Partnership (LSP) of the Pact for Skills as its coordinator. You find more information on the Tourism LSP and its activities in the attached files.
Ms Elfa Kere from DG MOVE at the European Commission was so kind to suggest contacting you on the following.
Until now, the Tourism LSP has no feedback or member for Estonia. At the end of September, I will be in Estonia for an event of a national member organisation in Ruraltour-European Federation of Rural Tourism, and I will have 1 full day spare time (1st-October) in Tallinn.
This could be an opportunity to vitalize the Pact for Skills in general, and the Tourism LSP in special, in Estonia by either meeting up with a couple of interested stakeholders like you, or even organise an info meeting.
Please let me know if this idea is of interest, and how we could maybe "get together" on it with concrete steps.
Kind regards
Klaus Ehrlich - Coordination Tourism LSP
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CAUTION: External Sender. Please do not click on links or open attachments from senders you do not trust and ALWAYS check the email address of sender before reply!!ΠΡΟΣΟΧΗ: Εξωτερικός αποστολέας. Παρακαλώ μην ανοίγετε συνδέσμους ή επισυναπτόμενα από emails που δεν γνωρίζετε τον αποστολέα και επίσης να ελέγχετε ΠΑΝΤΑ τη διεύθυνση του αποστολέα πριν απαντήσετε!!Dear Klaus
Great idea! You could try reaching out to:
at the Estonian Permanent Rep to the EU for stakeholder contacts in Tallinn, or the Tourism Counsellor: [email protected].
Kűlli Kraner ([email protected]) is the Head of the Tourism Department in the EE Ministry of Economic Affairs and Communications.
We have of course been in contact with Visit Tallinn in the past but I currently do not find contact details. Perhaps those above would be good to start with.
Kind regards
Elfa
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The EU Pact for Skills – Skills Partnership for the Tourism Ecosystem
March 2024
The Pact for Skills initiative brings together all types and sizes of businesses, EU umbrella organisations, social partners, vocational and education training providers, and regional/municipal authorities to speak with a unified voice in supporting specific commitments to reskilling and upskilling the European tourism workforce in an effort to meet the objectives of the twin green and digital transition and bolster the resilience of the tourism ecosystem in the medium to long-term. This partnership promotes joint action through the establishment and implementation of large-scale skills partnerships at national, regional, and local levels, which shall build on existing national structures fulfilling Pact for Skills criteria, in order to meet the skills needs of the entire workforce of the European tourism ecosystem, ensuring that any new skills are embedded in the overall policy and curricula for vocational education and training.
Pact for skills: New European Skills Agenda
The European Commission launched the new European Skills Agenda in 2020, announcing 12 actions organised around four building blocks: a call to join forces in a collective action through the Pact for skills, ensuring the right skills for jobs, initiatives to support people in their lifelong learning pathways, and a framework to unlock investments in skills.
The EU Pact for Skills was launched on 10 November 2020. The Pact is the first of the flagship actions under the European Skills Agenda and is firmly anchored in the European Pillar of Social Rights. The 14 ecosystems identified by the Industrial Strategy will build a Pact for Skills for each ecosystem. Commissioners Breton and Schmit organised a high-level Roundtable for the tourism ecosystem in October 2020.
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The objective of the Pact for Skills is to promote joint action to maximise the impact of investing in improving existing skills (upskilling) and training in new skills (reskilling). It calls on industry, employers, social partners, chambers of commerce, public authorities, vocational education and training providers, higher education institutions and employment agencies to work together and make a clear commitment to invest in training for all working age people across the Union in the form of a large-scale skills partnership.
The Pact for Skills is accompanied by a Charter outlining a shared vision from industry, social partners, vocational education and training (VET) providers, national, regional and local authorities as regards quality training.
This initiative aims to mobilise resources to make investments in skills and set up a shared engagement model between the various actors mentioned above, to collectively take action to upskill and reskill the workforce of different industrial sectors.
The challenge for the tourism sector
The European tourism industry was severely impacted by the COVID crisis and but has since almost reached recovery. The near collapse of global tourism during the COVID pandemic (loss of 80% in 2020) 1affected around two-thirds of direct tourism jobs, whilst the entire tourism ecosystem struggles to attract and recruit qualified people for specific jobs. The pandemic has shown there will only be a future for tourism when more sustainable practices are incorporated in the consumption, production, and development of tourism.
The tourism workforce is generally less qualified than the EU working population, with up to 25% possessing low-level qualifications. Changing skills needs and bridging skills gaps in a highly seasonal sector, often involving short-term contracts in a fragmented industry is a major challenge for tourism businesses, education providers and public bodies. Over 90% of tourism enterprises employ less than 10 people – skills training for employees in these small enterprises, especially in ‘nano-enterprises2, must not be left behind.
To remain competitive globally, to meet their economic and social responsibilities, and to meet the challenges of the twin transition, the European tourism industry needs to invest significantly in the up/reskilling of its professional workforce, particularly in digital, green and social skills. While working on essential future skills for tourism, efforts aimed at closing skills gaps and future solutions should be grounded in a solid understanding of the European industry’s skills base today that also addresses short and mid-term needs.
The current situation
Due to redundancies during COVID-19, the tourism industry lost a large number of employees since March 2020 who could not be hired in summer 2021, resulting in a sometimes-desperate demand for staff. Available job candidates crossing over from other sectors were often not sufficiently qualified. Even re hired staff faced disruptive changes since 2020 on topics such as sanitary measures, use of new IT / digital tools, and increased service quality demand from customers. The estimate that up to 85% of all jobs in 2030 have not yet been invented3, although probably lower in the case of tourism, still indicates the trend towards disruptive changes in the coming years.
The needs
The Pact for Skills has a strategic mid- and long-term approach. However, a quick implementation of its collaborative concept involving all stakeholders in the tourism ecosystem will also allow addressing the urgent short-term needs as outlined above.
1 OECD global figures - Tourist arrivals in Europe were down by 70% 2 Businesses run by 1-2 persons i.e. self-employed or holiday rentals 3 Realizing 2030: A Divided Vision of the Future.
https://www.delltechnologies.com/content/dam/delltechnologies/assets/perspectives/2030/pdf/Realizing-2030-A-Divided Vision-of-the-Future-Summary.pdf
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• Immediate action should focus on recovering the lost workforce, with re- and up-skilling both current and lost workforce in core new skills that are in demand as an important factor. This requires quick, non- bureaucratic and flexible public-private (PPP) cooperation between the public sector, education systems and the tourism eco-system (especially industry and trade unions) as first practical step of the Pact for skills.
• Long-term, the disruption in skills demand and priorities together with a foreseeable shift in the composition of the workforce presents an opportunity to reset the tourism sector, making it fit for the future through Skills Intelligence (the early detection of skills gaps, new occupational profiles), changes in training methodologies, and profound changes in the formal and informal education system as regards flexibility, quick uptake of new needs and opening up to lifelong training. This requires close and constructive cooperation between authorities that are responsible for legislation, teaching and training (HE / VET) entities and the private sector (industry and workforce).
The ambition
The Pact for Skills in Tourism intends to serve as a recovery strategy that implements an up/reskilling framework, maximising the potential of the tourism sector, building resilience and meeting the challenges of the green and digital transition. This in turn creates new job opportunities and paves the way for a skills partnership for the tourism ecosystem as a whole. It presents a roadmap towards skills transformation and contributes to post-COVID recovery through immediate, short, and long-term action and strategy. It further broadens the outcomes of the Blueprint on Sectoral Cooperation to address skills needs in the tourism sector, which provides key inputs to the future work of the skills partnership. The partnership also builds on inclusivity and openness for all other existing or future stakeholders, initiatives, or projects to jointly cooperate under one European umbrella through an agreed governance structure. It shall set the base for overall higher qualification of the workforce in the sector, reducing job insecurity and improving working conditions that could assure higher levels of recruitment and retention of workers.
Governance
The Pact for Skills needs to be structured at different levels, each of them with a series of objectives and Key
Performance Indicators (KPIs) that are to be defined - both in concept and parameters - at each level:
• European Union. Transnational organisations from Social Partners and the education system are encouraged to sign the Pact for Skills Charter as an expression of support for the general principles of the Pact for Skills. Although such organisations cannot be held responsible for implementing specific key performance indicators (KPIs) or commitments to be implemented through projects on the ground, they can support a series of KPIs as concepts that shall be used and quantified at the operative levels (national / regional), governance guidance, and the overall monitoring system to be applied. Even though the Pact for Skills commitments are engaged by stakeholders in a voluntary context, they should be ambitious, robust and realistic.
• National / regional level. The practical implementation of the Pact for Skills (skills partnerships) in
Tourism shall take place at the level where the legal framework for training and skills development is defined and compliance can be monitored. Depending on the Member State, this is either the national or the regional level. At these levels, specific skills partnerships are to be set up within the generic Pact for Skills framework, involving existing actors and institutions in vocational education and training, selecting several concrete KPIs from amongst the following list to be achieved, and the parameters that shall apply for each of them. The public sector at this level shall assure the necessary infrastructure and resources, in combination with private funding if available.
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Key Performance Indicators for the Pact for Skills in Tourism
Note: KPIs are suggested objectives at EU level to be supported as a vision and as desirable targets by the signatories but may be
modified in national/regional skills partnerships in accordance with the needs and ambitions of the local partners. Monitoring will
be done by these same groups and then upscaled to calculate European-wide values.
• Establishment of National/Regional Skills Groups with participation of all stakeholders (industry, social partners, training providers, destinations, governments) by end-2025 in all tourism regions of Europe as a standard mechanism for the implementation of the Pact for Skills.
• Training/education and up/reskilling4 a mean 10% of the tourism workforce each year from 2023 until 2030 to tackle the skills gaps in the tourism ecosystem both for the current workforce and new entrants5. This commitment represents a total of 7,500,000 tourism sector workers (60%) participating in upskilling or reskilling actions annually by 20306.
• Enabling conditions: o Share of services and workers that are aware of the need to up- and reskill (100%) o Share of services and workers that have effective career guidance and development services available (50%) and share of services in the tourism ecosystem that declare to have access to dedicated support for up- and reskilling actions (50%)
o Where applicable, workers and their representatives should be involved in identifying training needs, setting up training plans, implementing the training and evaluating the results.
• Increase of blended training concepts (apprenticeships, internships, etc.) in formal training curricula (KPI: tbd)7, with an emphasis on green and digital skills.
• Increase the up/reskilling activities and participation by 40% for the employed workforce, and by 80% for unemployed until 2025, focussed on job retention / job offers.
• Increase the number of successful training certifications by 10% per annum.
• Increase of integration of formal recognition of work experience and certifications from lifelong learning actions into formal higher-level certificates8 (KPI: tbd).
• Achieve a mean duration of training, education, re- and up-skilling activities of 50 hours per participant per year.
• Annual revision and update of skills demand and development per region. In view of the foreseeable dynamic of new skills and occupations in the next years, as a target, in the period 2022 - 2030 and across Europe, each year at least two new skills and three new occupational profiles shall be detected and addressed already in the following year by adequate training offers9.
4 Upskilling: improve the level and scope of existing skills. Reskilling: add new (previously not existing) skills to the qualification / change the skills profile of a person
Upskilling or reskilling actions may include any formal or non-formal education or training supported by employers or associated training organisations in line with the definition of the European Labour Force Survey.
5 In 2019, 12,5 million employees were working in the Tourism ecosystem excluding tourism services in "shared economy" (Source: estimate from the Tourism LSP, please see: https://pact-for-skills.ec.europa.eu/about/industrial-ecosystems-and-partnerships/tourism_en).
6 This objective is in line with the European Pillar of Social Rights Action Plan, which aims to have at least 60% of all adults participating in training every year by 2030. In order to achieve this target, the Tourism LSP aims to have 2,500,000 workers participating in upskilling and reskilling actions each year by 2025 (estimated to mean 20% of the workforce); 5,000,000 workers participating in upskilling and reskilling actions each year by 2027 (estimated to mean 40% of the workforce); and 7,500,000 workers participating in upskilling and reskilling actions each year by 2030 (estimated to mean 60% of the workforce)
7 Blended training concepts both refers to a mix of on-the-job learning through internships and apprenticeships together with blended learning, which combines traditional face-to-face classroom training and high-tech eLearning.
8 In some Member States i.e. Spain, work experience and training certifications are being transformed or integrated into formal higher-level certificates (certification exercise). In Portugal, work experience, training, life experience are certified through a recognition of competences process aiming a school/professional degree certification
9 National and regional skills groups and/or partnerships should identify any new skills competences and/or occupational profiles required for the sector each year, which should be subsequently addressed in training offers.
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• Real-time detection in skills gaps through data mining and cooperation between public and private employment agents, either jointly evaluating their existing statistics and data or by setting up a new integrative system. Timeline: started in 2022, two years for design (2024), two years for full implementation (2026).
• Special attention to disadvantaged groups or groups at risk of social exclusion (women, youth, immigrants, self-employed, workers with disabilities…) regarding re-/upskilling, and to integrate them into the tourism job market. KPI: number of up/reskilled persons from these groups 20% above their share in the overall workforce.
• The high-level of the quality of training offers should be ensured, following e.g. the guidelines on quality assurance in the Blueprint project for sectoral cooperation to address skills needs in the tourism sector, or other appropriate European guidelines on educational quality assurance. (KPI: tbd)
CONTACT with the Pact for Skills in Tourism – PacTS4ALL:
How to join? http://tinyurl.com/2vv4uu3x
Resources repository: https://tinyurl.com/my75xp6w
Interested in a national or regional skills partnership? https://forms.gle/htbEHo6zDAR8r9c78
Coordinator Mr. Klaus Ehrlich [email protected]
Supporting organisations to the Pact for Skills in the tourism ecosystem
European/national associations and companies
FfFEG
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European Trade Unions
VET/Higher Education providers
7
National, regional, and municipal authorities
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PACT FOR SKILLS
Large-scale partnership Tourism
Version 250525
What is the LSP Tourism?
98 supporting organizations (as per 25-05-2025)
• European and national industry umbrella organizations and companies (28)
• Trade unions (3)
• Education providers - university and VET (40)
• Regions and destinations (26)
The Europe-wide layer of the Pact for Skills for the tourism eco-system (sector).
• Labour shortage, both in quantity and quality: “war for talent” • Ambivalent image as attractive career for young people • Fast changes: continuously new skills needs appear but …. • Slow uptake of new skills needs by the education and training system • Mostly (98%) small, micro and nano services with low funding
capacity. • (Lack of) awareness about skills and competence gaps • Value change: Sustainable Employability to attract and retain workers • Digitalization empowers new players
“Leave no one behind”
Core issues in the tourism sector
Improve the conditions to make tourism attractive for work and career
Better qualification => better jobs => better reputation
• Skills intelligence: early detection of gaps and new profiles
• Flexibilization of the lifelong learning opportunities for all
• Best practice exchange of innovative approaches
• Re- and upskilling (target: 10% of workforce trained per year)
• Integration of migrants and refugees
• Manage local needs at local level: Skills partnerships
…. and how we address them
• Improve the qualification with skills that matter
• Tourism services get more competitive and resilient
• Quality of jobs – higher motivation and less fluctuation
• Quick detection of new skills requirements
• Availability of training resources before gaps create problems
• Participate in education and implementation policy making
• Tailor-fit programs that fit your local needs
• Experience exchange with other regions and countries
How can you benefit
NTG – Next Tourism Generation Toolkit
• Skills Intelligence Monitoring System
• Mapping of skills and competences
• Developing curricula
• Toolkit for Businesses (occupational profiles, training session plans)
• Toolkit for Individuals
• Skills Lab (beta version: https://release.tourismskillslab.eu )
• New upcoming job profiles
Useful resources
• Priority shift from initial training (formal degrees before starting a career) to life-long re- and up-skilling
• Focus on competences as a combination of knowledge and skills.
• Dual training system compatible with working hours
• Personal learning accounts or wallets (EuroPass)
• Micro-credentials based on short (15-30 hours) modules that build up into full higher recognized qualifications
• Flexibility to offer new content
• Adaptation of the legal and financial frameworks
What consequence for the T&E sector?
• The tourism Large-Scale Partnership (LSP) in Europe • Register at the EU Pact for Skills platform
• Indicate that you belong to the LSP Tourism (code 897)
• Send an adhesion email with your logo to [email protected]
• Regional or national skills partnerships • Regione Lombardia has set up a multi-sectoral regional partnership
• National Skills Partnership Italy
• Contact us for other regions or countries
Want to join us?
• 9 national or regional skills partnerships in Tourism
• Example case: • National Skills Partnership Italy
How to set up a Skills Partnership
Bulgaria: National Skills Group Bulgaria (ZANGADOR)
Hungary: Hungarian Sectoral National Skills Group (VIMOSZ)
Ireland: Career’s Oversight Group (TUD)
Italy: National Skills Group Italia (FEDERTURISMO)
The Netherlands: Landelijk Overleg Toerisme Management (LOTM, for higher education providers) + Hospitality Pact (BUAS)
Spain: Spanish NRSG (CEHAT)
Portugal: National Tourism Training Commission (TURISMO DE PORTUGAL)
Finland: (Satakunta University of Applied Sciences).
Greece: (University of the Aeagean)
• Handbook
• Find a core group of 5-6 partners that move the process • Industry
• Teaching and Education system
• Public sector
• Memorandum of Understanding as formal step for adhesion
• Annual work program
• Guidelines for meetings
How to set up a Skills Partnership -2
Lessons learned • Leadership by an entity or person that is accepted by all the
ecosystem as reliable and unbiased.
• Alliance of the willing. Better to start with few that are committed, than waiting to bring everybody on board.
• A “not-NO” is a yes. Keep everyone informed. Quick rules for decision, like in a marriage: “if you do not agree, speak now or forever hold your peace.”
• Financial resources. Voluntary work is great but has its limits.
• Tangible benefits to join. (and then contribute a bit, see before)
How to set up a Skills Partnership -3
https://pact-for-skills.ec.europa.eu/index_en
https://pacts4all.eu
The policy framework for the next 6 years is the “Union of Skills”. It builds on and extends the European Skills Agenda.
Four key components:
1. Building skills for quality lives and jobs. Starting from primary level, focus STEM and VET
2. Regular upskilling and reskilling. Micro-credentials, recognition of work experience, personal learning accounts. Reforce Pact for Skills, EU Skills Academies.
3. Helping the free movement of workers. Skills portability initiative, European degrees, European VET diploma, strengthen alliances in the T&E system
4. Attracting, developing, and retaining talent.
Policy Framework “Union of Skills”
• New values – new approaches ? • Work-Life balance, value-based companies and human interaction rank high
in the young generation
• Flexible time schedule, part-time work, new forms and schemes of work
• Is the current education system adequate for the future? • Recognition of skills and competences acquired outside formal education
• Micro-credentials and personal learning accounts
• Provide resources for local or regional skills partnerships
Food for thought
Contact LSP Tourism: Mr. Klaus Ehrlich (coordination) [email protected]
https://pacts4all.eu
https://nexttourismgeneration.eu/tourism-sector-and-skills-toolkit/